Dedicated to another celebrity death...
7 Marketing Lessons from the Great Pitchman Billy Mays:
1. Have a solid product.
2. Listen to consumers.
3. Show how your product can make people’s lives easier.
4. Include a Call-to-Action.
5. Run a small test before launching a broad campaign.
6. Conduct A/B Testing on Successful Ad Campaigns.
7. Watch the competition.
8. (Our own addition): And if none of that works just shoot some KABOOM in their eyes. Problem solved (?)
RIP Billy.
